---
title: "Report data model"
url: "https://docs.unified.to/martech/report/model"
description: "API reference for Report data model. Launch multiple pre-built Report integrations today with zero maintenance — all through a single API."
generated_at: "2026-06-26T21:09:57.599Z"
---
# Report data model

### 

* Data Model
* Typescript Type
* Zod Shape
* Python Class

Data Model

**id**string 

Unique identifier for the campaign report

**start\_at**date 

Start time (ISO-8601 / YYYY-MM-DDTHH:MM:SSZ format)

**end\_at**date 

End time (ISO-8601 / YYYY-MM-DDTHH:MM:SSZ format)

**campaign\_id**string 

Associated campaign ID

**list\_id**string 

Associated list ID

**emails\_sent**number 

Total emails sent

**abuse\_reports**number 

Number of abuse reports

**unsubscribed**number 

Number of unsubscribes

**sent\_at**date 

Send time (ISO-8601 / YYYY-MM-DDTHH:MM:SSZ format)

**hard\_bounces**number 

Hard bounce count

**soft\_bounces**number 

Soft bounce count

**syntax\_errors**number 

Syntax error count

**forwards\_count**number 

Forward count

**forwards\_opens**number 

Forwards opened

**opens\_total**number 

Total opens

**unique\_opens**number 

Unique opens

**open\_rate**number 

Open rate (decimal)

**last\_open\_at**date 

Last open timestamp (ISO-8601 / YYYY-MM-DDTHH:MM:SSZ format)

**clicks\_total**number 

Total clicks

**unique\_clicks**number 

Unique clicks

**unique\_subscriber\_clicks**number 

Unique subscriber clicks

**click\_rate**number 

Click rate (decimal)

**last\_click\_at**date 

Last click timestamp (ISO-8601 / YYYY-MM-DDTHH:MM:SSZ format)

**links** array 

URL-specific click data

**raw**any 

Raw data from integration