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Yahoo DSP integration

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Overview

Company website:

https://www.advertising.yahooinc.com/our-dsp

Integration launch date:

October 2, 2026

API Categories:

Advertising Passthrough

API Authorization:

OAuth2 client credentials flow

ADS ORGANIZATION

End-API object:

advertiser

Unified API Methods:

List Get Update

Webhooks:

Virtual

List options:

limit offset query updated_gte

Readable fields:

created_at currency id name status timezone updated_at

Writable fields:

ADS CAMPAIGN

End-API object:

campaign

Unified API Methods:

List Get Update

Webhooks:

Virtual

List options:

limit offset org_id query updated_gte

Readable fields:

budget_amount budget_period budget_unit created_at currency end_at frequency_cap id kpi name organization_id start_at status updated_at

Writable fields:

ADS GROUP

End-API object:

line

Unified API Methods:

List Get Update

Webhooks:

Virtual

List options:

campaign_id limit offset query updated_gte

Readable fields:

bid_amount billing_event budget_amount budget_period budget_unit campaign_id created_at end_at id name pacing start_at status type updated_at

Writable fields:

ADS AD

End-API object:

ad

Unified API Methods:

List Get Create Update

List options:

group_id limit offset query

Readable fields:

ad_type creative_ids group_id id name status updated_at

Writable fields:

creative_ids group_id status

ADS CREATIVE

End-API object:

creative

Unified API Methods:

List Get Update

Webhooks:

Virtual

List options:

limit offset org_id query updated_gte

Readable fields:

asset_urls body creative_type cta height hosting_source id link_url name organization_id status third_party_tag title updated_at vast_tag_url width

Writable fields:

PASSTHROUGH

Unified API Methods:

POST GET PUT DELETE

List options:

Readable fields:

Writable fields:

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